Pureva Classic — Ethylene Absorber Pod

A full year of fresher produce in one box.

Most people don't realize that the salad they bought yesterday is being slowly destroyed by something they can't see, smell, or taste.

It's called ethylene gas. Bananas, apples, avocados, tomatoes, and most other fruits release it as part of their natural ripening process. The problem is that ethylene also tells every other piece of produce in the same space to start ripening — and then rotting — at 2-3 times the normal speed.

That's why your spinach turns slimy in four days. That's why a single overripe banana can ruin an entire fruit bowl overnight.

Pureva removes ethylene from the air, quietly and continuously, for ninety days at a time.

What's inside each pod

• Zeolite — a porous, food-safe volcanic mineral that captures ethylene molecules.
• Potassium permanganate — a naturally occurring oxidizer that breaks ethylene down into harmless CO₂ and water vapor.
• Food-grade membrane — BPA-free, FDA-compliant casing that lets gas in but never lets the active ingredient out.

The same chemistry the produce industry has used to ship fruit across oceans since the 1980s — now sized for your fridge.

How to use

1. Place — drop a pod in your crisper drawer or fruit bowl.
2. Forget — it works silently for 90 days. No outlets, no batteries, no app.
3. Replace — we'll email you a refill reminder when it's time.

What to expect

• Produce stays fresh 2–3x longer
• Average household saves $884/year on wasted produce
• Most customers see a clear difference within 5–7 days
• Berries, leafy greens, and herbs show the biggest improvement

The 30-day fresh-or-free guarantee

Try Pureva for 30 days. If your produce doesn't last visibly longer, email us and we'll refund the full purchase price. No questions, no return required.

Specs

• Lasts 90 days per pod
• BPA-free, food-grade materials
• Recyclable casing
• Active ingredient is biologically inert once exhausted
• Made with US-sourced materials
• Free shipping on US orders over $25